Do you want to grow your brand? Then you need one.
These days building a business website (ecommerce or not) is easier than ever: it doesn’t cost much money and you don’t even have to code
Two simple reasons to build one:
Your website doesnt have business hours and it is free advertising
Simply, having a website isn’t just so you can sell, it is also a way to say something in a unique way
With so many low priced online services, there’s really no excuse to keep putting it off.
One of them, being my provider Tsohost (affiliate link)
Let me tell you 10 more reasons why this could be useful.
1. Your customers expect it.
This by itself is enough. Six out of ten consumers expect brands to provide online information, and more than half go to their website for product information.
If you don’t have a website, your impatient customers will look elsewhere.
2. It provides social proof.
Ninety percent of consumers claim that online reviews influence their buying decisions.
You could rely on other sites like your Facebook page to host reviews for your brand, but you can kill two birds with one stone on your own website.
3. You control the narrative.
You cannot control what others say on social media, but you can influence public perception with a website.
A blog helps owners get their message, mission, and personality in front of their target audience faster than print, ads or mail.
4. More for less money.
Having a website positions your company to reach thousands more potential customers for less than you would spend mailing brochures for example.
5. No coding or technical skills? No problem
WordPress offers online tutorials and community-based support, almost anyone can get a basic website up and running in about thirty minutes.
Using Elementor can also help you build incredible website without coding, so what are you waiting for then?
If you need further support, you can always speak to me 🙂
6. Your competitors all have company websites.
Consumers typically start their buying journey with research and recommendations from peers and social media connections.
Studies show that once a consumer has an idea of what they need or want, they start researching, and 72 percent of them go online to find educational material, reviews, and testimonials.
So if you’re not staying competitive with your competition, you’re giving shoppers a reason to buy from another brand.
7. 24/7 business hours while you sleep
Nobody wants to work at 3 a.m., but some people like to shop at this time. Having a business website or ecommerce store means that you can sell products all the time — not simply between 9 a.m. and 5 p.m.
Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream.
Combining your website with marketing tools, like email marketing, helps you reach new customers so make sure you grab the emails of your visitors
8. You’ll show up in Google search results.
Consider this: 81 percent of consumers perform online research before making a purchase. That means they go to Google and type in one or more keywords, like “best leather shoes” or, if they know what they want, “handcrafted Italian leather women’s shoes in Los Angeles.”
If you don’t have a website for your business, the chances of showing up on the search engine results page are zero. But if you have a site, you can optimize it for search engines, thereby increasing your chances of appearing at the top of Google’s results and getting more visibility with potential customers.
9. Create a resource center for your staff.
In addition to helping customers, your business website can also benefit your own team.
Create an orphan page (one that is not visible anywhere on the site so it can’t be found unless someone is given the direct link) with self-service videos, instructional materials, or even internal forms to help your team learn everything they need to know on their own schedules.
10. Complement your products and services.
Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purchase.
Did you find this useful? Let me know below
Do you have a website, or are you planning to build one? Did these points make you think about re-evaluating your website?
Yes, that is my aim.
*Modified article from Constant Constant Blog